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Urban Decay Eyeshadow Primer Potion, Original - 0.33 fl oz

: In stock

: Eye Makeup

: URBAN DECAY

Regular price $0.00 USD $29.99 USD

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Brand: URBAN DECAY

Urban Decay Eyeshadow Primer Potion, Original - Award-Winning Nude Eye Primer for Crease-Free Eyeshadow & Makeup Looks - Lasts All Day - Great for Oily Lids - 0.33 fl oz
Product Description

Crease-Free Base

Apply on the lid before eyeshadow to keep the color vibrant and minimize creasing or cracking.

Super-Creamy Texture

Creamy formula goes on smoothly. Use as a classic base or mix in with your favorite shadow.

Long-Lasting Formula

This eyeshadow primer won’t budge— make your eye look last all day & all night.

Naked3 Eyeshadow Palette

12 rose-hued neutrals in ultra-smooth mattes, gorgeous pearls, and glimmering metallics.

24/7 Glide-On Eye Pencil

A waterproof formula that glides on with intense color in multiple finishes.

All Nighter Setting Spray

Sets makeup for up to 16 hours—no melting, fading, or settling into fine lines.


  • AWARD-WINNING PRIMER - Urban Decay Eyeshadow Primer Potion is an award-winning nude eyelid primer for visibly smooth lids, vibrant creaseless color, and eyeshadow looks that last all day.
  • PREVENT CREASING & FADING - Formulated with polymer technology, this can't-live-without-it beauty essential serves as the perfect eye makeup base to prevent eyeshadow and eyeliner from creasing and fading.
  • LIKE MAGIC - This creamy, nude eye primer dries invisibly to prep for the perfect bold or natural look on all skin tones, skin types & eye shapes. Our vegan, cruelty-free, and paraben-free formula is great for oily lids & crepey skin around the eyes.
  • PRO TIP - Mix with your favorite eyeshadow or 24/7 Glide-On Pencil for crease-free, custom cream shadows and liners. Eyeshadow Primer Potion intensifies the look of metallic, shimmer, matte, and glitter eyeshadows.
  • TIME - A little goes a long way! Apply just a touch of this eyelid primer before your eye makeup for long-lasting, crease-free eyeshadow. Use the flocked wand applicator for precise, controlled application every time.

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